An ApexDrop trade collaboration happens when a brand agrees to send our members products or services for review, in the hopes that the content creators involved will share their positive opinion of the brand with their network. If the experience with the product is negative, there is no pressure to share content; we only ask that you share your experience in a survey at the end.
Creators in our network are presented with collabs on our app or can be invited to collabs via email/push notification and are able to choose to join the ones they like.
Savvy content creators realize a trade collaboration is not just about getting quality gifts and free stuff. Our trade collaborations are like “digital handshakes” that can lead to the long-term benefits of connecting with brands that appreciate your talent!